by ideateireland@gmail.com | Feb 22, 2023 | A Minute With The Masters
01. What is the book you’ve given most as a gift? In a UX / business context, it’s Sarah Winter’s (formerly Richards) book Content Design. It’s newish. More than just about content, it’s a primer on user-centred design and how to think about it... 
by ideateireland@gmail.com | Feb 22, 2023 | A Minute With The Masters
01. What is the book you’ve given most as a gift? Most recently, When Money Dies: The Nightmare of the Weimar Hyper-Inflation (Adam Fergusson). A classic parable in the horror genre. 02. What purchase of €100 or less has impacted mostly in your life? The reading... 
by ideateireland@gmail.com | Feb 22, 2023 | A Minute With The Masters
01. What is the book you’ve given most as a gift? Good Night Stories for Rebel Girls: 100 Tales of Extraordinary Women by Elena Favilli and Francesca Cavallo. These are true short stories that illustrate the lives of inspirational women from the past and the present.... 
by ideateireland@gmail.com | Feb 22, 2023 | A Minute With The Masters
01. What is the book you’ve given most as a gift? Cookery books. My husband is a real foodie and it is always well received! Other than that, the latest kids’ bestseller for my ten and seven-year-old. 02. What purchase of €100 or less has impacted mostly in your... 
by ideateireland@gmail.com | Apr 14, 2022 | A Minute With The Masters
01. What is the book you’ve given most as a gift? As CEO of the biggest mattress manufacturer in Ireland, it won’t come as any surprise that the book I have gifted more than any other is called “Why We Sleep” by Matthew Walker, PhD. “A... 
by ideateireland@gmail.com | Apr 14, 2022 | A Minute With The Masters
01. What is the book you’ve given most as a gift? For personal not business: Training for the New Alpinism (Steve House & Scott Johnston), or Phil Maffetone’s “Big Book of Health” and “Big Book of Endurance Racing”. All three have an interesting research-based...